Keyword Research Services: Look at Your Competitor’s Phrases
Go to your competitor websites. What phrases are they using that apply to what you sell?
You need to attract traffic to your web page. You need to optimize around the best keyword phrases that describe what your buyer needs. People search the web to find information, answers or a solution to a problem.
- Competitor keyword Tools: Use tools like keywordspy.com, spyfy.com or ispionage.com to uncover which phrases your competitors are actually getting ranked for. Most of these tools will show organic and PPC phrases. The value of PPC phrases is they show the phrases that they want to get traffic for.
- Visit their site: Look at their titles, keywords and description tags. Look at their page headlines. This will show which phrases that they are trying to rank for.
- Anchor Text: Which phrases are your competitors using in their link building? These are likely the most important phrases that they are investing in. Use the opensiteexplorer.org backlink analysis tool to uncover which phrases they are using.
- Keyword Research: Use a keyword research tool such as Market Samurai to find which phrases that your competition is using will be the best for you. You may be better off using a reliable keyword research service and benefit from their experience and insights.